2015 (Aug)Burson Auto Parts (Bapcor) aquires the Automotive Brands Group and Midas Australia continues to be strengthened by being a part of ABG which includes other major brands like Autobarn, AutoPro, ABS Auto and Opposite Lock. 2014Metcash Automotive, a subsidiary of Metcash Limited acquires Midas Australia. 20134 new Midas locations opened and the launch of the Velocity Frequent Flyer partnership. 20128 new Midas locations opened Midas launches ‘That’s the Midas Touch’ marketing campaign featuring well known personality Russell Gilbert 2011Glenn Jarrett appointed CEO of Midas Australia after 3 years as COO 2010New stores open and re-imaging of existing stores begins 2009Relaunch of Midas brand with “Know Where You Stand” 2008Gus Worland promotes Midas extensively with new TVC “Midas well have the best” 2008Midas bought by new investors 2005Introduce the Mi-System – New Point of Sale System for Stores 2005Introduces a Local Area Marketing website 2004Introduces a Franchise Support System 2004Selects a Midas Franchise Council 2004Introduces Occupation Health and Safety System 2003Midas grows 20% by acquiring Super Cheap Auto Service Sites 2003Midas introduces own brand of batteries to the network 2003Roll out of Easy Pay Program |
200380% of stores re-imaged by year-end 200250% of stores now re-imaged with new look Midas 2001The new Midas is launched with the roll out of 5 trial sites located around Melbourne 2001Strategic partnership signed between Midas and Caltex Petroleum Ltd 2000Midas Inc. divests Midas Australia to Philip L Bonney 1998Midas launches Car Service Program in response to customer demand 1996Midas Australia implements Midas US Standards of Service 1992A Midas franchisee wins the Franchising Magazine’s National Franchisee of the Year Award 1991Midas Franchise Advisory Council formed in Australia 1989Acquires Murphy’s Mufflers in Perth 1988Midas established in New Zealand. Acquires Exhaust City in Adelaide 1987Acquires Everlast Mufflers chain in Sydney 1986Midas opens 2000th shop in the world. Midas Australia grows its 50-shop network through the acquisition of True Blue’s Exhausts in Queensland 1982Brake program launched in Australia 1976Midas opens first shop in Australia in Launceston 1956First Midas shop opened in Macon Georgia, USA |